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01 September 2010

Wilson Golf Introduces New Golf Equipment for 2011

The company that boasts more Major championship wins with its irons than any other manufacturer in history rolls out technology-driven equipment to benefit golfers of all skill levels

Building on nearly a century of designing, engineering and developing state-of-the-art golf equipment for every skill set, Wilson Golf proudly announces its 2011 lineup from Wilson Staff, Wilson Golf’s premium line of professional golf equipment. Wilson Golf remains the most prolific manufacturer of irons in the world, with 61 Major championships won with Wilson irons, more than any other golf company in history.

Innovation Leads to Expansion

With the success of Wilson Staff's recent premium equipment offerings, the historic golf club manufacturer is expanding its customer reach and improving on classic designs.

 

Di11 irons – In the game improvement category, Wilson Staff Di irons have pushed the distance and accuracy envelope since the original Di5 first launched in 2005. Since then, Di irons have earned Hot List accolades and a loyal following that relies on its stable head and patented wide-tip technology to deliver unmatched distance and accuracy.

In its fifth generation in the Di iron franchise, the new Di11 iron features modifications and updates in virtually every performance area, all designed to deliver added power and greater accuracy for players looking for more distance and more forgiveness.  Once you hit it, you get it.

FG62 irons – At the other end of the player spectrum, Wilson Golf proudly launches its FG62 blades, the latest in its historic line of classic forged irons. The muscleback FG62 is a companion model to the cavity-back FG Tour model, winner of a Golf Digest Hot List award in 2010. The ‘62s are molded from Precision Forged soft 8620 Mild Carbon Steel that delivers buttery soft feedback at impact shot after shot. The delicate balance of top-line thickness, offset, blade length and blade shape are in harmony to suit the eyes of the blade player.

FG Tour wedges – Based on the FG Tour irons that have been used on the PGA TOUR by Ricky Barnes and Padraig Harrington, the FG Tour wedges pick up where our FG irons leave off. The new FG Tour wedges are a high-performance option for all-handicap players looking to score from tight fairway lies, deep rough and sand while controlling spin throughout the course.

In addition to the key offerings listed above, Wilson Staff is introducing a full line of technology-driven equipment for the 2011 golf season, including:

-       Wilson Staff DXi Driver and Fairway Utilities

o   High performance driver with 5-Zone Face Technology and Trajectory Control Technology and Fairway Utilities with Large Radius Sole designs and 3-Zone Face Technology

-       Wilson Staff D-FY combo set for Women

o   Golf Digest Hot List Gold medal winner D-FY combo set is now available in women’s specifications with AxivCore shafts

-       Wilson Staff Vizor putter

o   Lock and Roll: new precise alignment feature locks the eyes directly over the ball giving it the straightest possible roll

-       Wilson Staff FG Tour Junior sets

o   Junior golfers can play and look just like a pro with the new FG Tour Junior

-       Wilson Staff Cart and Carry Bags

o   The new Rova and Tour Elite cart bags are designed for the golfer that demands optimum organization, new top designs and quality in a classic style

o   The new Elite Carry and Feather bags feature iPure technology, new top designs and improved structures

All new Wilson Staff equipment introduced for 2011 will meet the USGA and R&A’s new groove standards which went into effect Jan. 1, 2010, for Conditions of Competition for Elite (Tour) Play.

 

About Wilson Golf

For nearly a century, Wilson Golf has designed, manufactured and distributed premium and recreational golf equipment throughout the world. Since 1914, Wilson Staff irons have won 61 Major championships, more than any other iron manufacturer in history. Wilson Staff's FG Tour forged irons and D-FY combo set were honored with Golf Digest's Hot List awards in 2010. Wilson Staff, Profile, ProStaff and Hope consumer brands continue that tradition today by delivering the highest quality golf equipment to all golfers to enhance performance on the course and overall enjoyment of the game.

Wilson Golf is a division of Chicago-based Wilson Sporting Goods Co., one of the world's leading manufacturers of sports equipment by Amer Sports. Consumers can log onto www.wilsonstaff.com or call 800.622.0444 for more information.

 

Editor’s note

High-resolution images, suggested retail prices and in-depth product press releases for the entire 2011 line are available. Please contact B.R. Koehnemann.

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Contact:

B.R. Koehnemann, 847.291.6740

br.koehnemann@kemperlesnik.com

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