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October 4, 2011

Wilson Supports NFL in Breast Cancer Awareness Campaign


Raising awareness for breast cancer research is exceptionally important to Wilson Sporting Goods Co. and our partners. Wilson is proud to celebrate our 70th year as The Official Game Ball of the NFL. We are equally proud to support the NFL in raising awareness for breast cancer research by creating a special Breast Cancer Awareness Game Ball. Throughout the month of October, the NFL will feature players, coaches and referees wearing pink game apparel, on-field pink ribbon stencils, pink coins and special Wilson game balls stamped with the NFL Breast Cancer Awareness Ribbon. All apparel worn by players and coaches along with the pink coin and special Wilson game balls will be auctioned off with proceeds benefitting breast cancer research. 

In addition to the Wilson on-field pink ribbon game ball, Wilson also created additional pink products which include: NFL Hand Warmers, Field Towels, Receivers Gloves, Pink Eye Black Stickers and a Pink Wrist Coach. The purchase of any of these products helps support Wilson in our donation of $100,00 annually to The Breast Cancer Research Foundation.

On top of supporting the NFL, Wilson has been very active in a 12-year partnership with The Breast Cancer Research Foundation (BCRF). It's our long dedication and unwavering commitment to BCRF that has named Wilson the Official Sporting Goods Equipment Sponsor in the fight against breast cancer. Wilson has proudly donated over 2 million dollars to BCRF. And each dollar Wilson donates is traceable as it's being used to support a specific grant led by Dr. Gabriel Hortobagyi. With the support of Wilson funds, Dr. Hortobagyi just discovered a new groundbreaking gene therapy that makes breast cancer treatment far more effective and highly reduces the risk of breast cancer cells reoccurring in patients. It's findings like this that bring us closer to a cure for breast cancer every day.

We are proud of our efforts to support this cause through our partnerships with the NFL and BCRF. Breast cancer research is deeply important to Wilson and we look forward to working with our partners to help find a cure.


For more information on the Wilson Pink Ribbon Game Ball click here

For more information on the Wilson Pink Football Accessories click here

For more information on the Wilson and The Breast Cancer Research Foundation partnership click here

 

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