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Wilson lancia le attrezzature sportive per Disney

WILSON SPORTING GOODS CREATES NEW LINE OF SPORTS GEAR INSPIRED BY LUCASFILM, DISNEY ANIMATION, MARVEL AND PIXAR CHARACTERS

AND THEIR ADVENTURES

Line Launches with Solo: A Star Wars Story and Incredibles 2 Collezioni

CHICAGO, IL, May 4, 2018 – Wilson Sporting Goods Co., today announced it has developed a line of sports gear inspired by the characters and adventures found on the big screen across key Disney properties. The line, which includes products for football, basketball, soccer, volleyball and baseball, will feature designs inspired by key theatrical releases within Disney Animation, Pixar, Marvel and Lucasfilm portfolios.

The first product collection in this new line showcases gear inspired by the highly anticipated film Solo: A Star Wars Story, which opens nationwide on May 25. This collection is now available for pre-sale only at www.wilson.com.  A second collection featuring Incredibles 2, will be available just ahead of the film’s nationwide release on June 15. 

“Our collaboration with the Walt Disney Company allows us to engage with new audiences,” said Amanda Lamb, Global Marketing Director, Team Sports, Wilson.  “As a brand, we encourage play and an active and healthy lifestyle at every age. These products allow us to inspire play on a much greater scale by tapping into very popular and much loved Star Wars and Disney characters.”

Subsequent collections are planned and will be introduced continually throughout 2018 and 2019.

This line of products has been designed and sized specifically for youth ages five – 15.  Collections will feature an assortment of basic indoor/outdoor balls to premium indoor game balls.  

FIRST LOOK AT THE WILSON COLLECTION OF GEAR INSPIRED BY SOLO: A STAR WARS STORY

Co-Pilot Mini Football features the dynamic duo Han Solo and Chewbacca, along with other key characters, from the major motion picture. This fun football is for those, ages five-12, who are game to take on an all-new adventure with the most beloved scoundrel in the galaxy  (MRP: $12.99).

Co-Pilot Size 4 Soccer Ball showcases graphic elements from Solo: A Star Wars Story through blue, orange and tan color combinations. This ball is perfect for players ages eight - 15. (MRP: $18.99).

Bring Han Solo and Chewbacca to the court with this new outdoor Co-Pilot Intermediate Size Basketball. This ball features a unique graphical character design inspired by the most dynamic duo in the galaxy. The Co-Pilot Intermediate size basketball is ideal for players ages 12 -15 (MRP: $18.99).

The new Han Solo and Chewbacca Co-Pilot Mini Basketball was made for the smallest of Star Wars fans (ages five – 15). The galaxy’s favorite sidekicks take center stage on this ball through a cool, retro-inspired design with blue, orange and tan color accents (MRP: $12.99).